Viral TikTok Beauty Products You Need in 2022
You may have thought TikTok was just an app to learn dances on, but you couldn’t be more wrong. In fact, it’s become one of the best places to find amazing makeup and skincare products thanks to millions of beauty gurus who test and review products using the app. That’s why to kick off 2022, we’ve rounded up some of our favorite viral TikTok items below that you need to try out in the new year. From lipstick and mascara to hair tools and foundations – there’s a little bit of everything included.
NYX Shine Loud Pro Pigment Lip Shine
If you love lipstick, but hate when it smudges, you’ll fall in love with this viral TikTok product that doesn’t transfer. It may sound too good to be true, but it’s not! Just let it dry for 90 seconds, then apply the shiny topcoat to seal in the color and you can go about your day without having to worry about it coming off. It comes in shades ranging from pinks and reds to purples, nudes and oranges.
NYX Shine Loud Pro Pigment Lip Shine, $12, ulta.com
Photo credit: Ulta
Watermelon Glow Niacinamide Dew Drops
This watermelon serum is just what your skin needs to give your complexion a dewy glow all over. The highlighting product is great for all skin types and especially great to use during the winter. It works so well that it’s already sold out once after going viral on TikTok, so hurry and get it while it’s back in stock.
Watermelon Glow Niacinamide Dew Drops, $34, Sephora.com
Photo credit: Sephora
Beauty Washing Machine
This is one product you never knew you needed until now. TikTok is obsessed with it – and for good reason. It’s basically a washing machine for all your beauty blenders. It’ll keep them fresh and clean so you can use it over and over again for a longer period of time.
Beauty Washing Machine, $10, UrbanOutfitters.com
Photo credit: Urban Outfitters
Revlon One-Step Volumizer Hair Dryer
Your hair will look like it just had a blowout if you use this tool! It’s a must-have hair accessory that makes styling your tresses easier than ever. It has three different speeds, tufted bristles to detangle your hair and advanced ionic technology to prevent frizz.
Revlon One-Step Volumizer Hair Dryer, $39, Amazon.com
Photo credit: Amazon
Maybelline Sky High Mascara
Want big and beautiful lashes without having to get eyelash extensions? Then this drugstore product is calling your name. It’s gone viral on TikTok for delivering shockingly impressive results by elongating each and every lash, which results in full-volume lashes that millions of people are raving about.
Maybelline Sky High Waterproof Mascara, $11, Target.com
Photo credit: Target
Ulta's Juice Infused Lip Oil
Say goodbye to chapped lips with this lip balm that’s taken over TikTok. It combines shea butter and coconut oil to create the ultimate hydrating blend. It’s not only loaded with antioxidants to soothe your lips, but it’s non-sticky and 100% organic.
Ulta's Juice Infused Lip Oil, $13, UltaBeauty.com
Photo credit: Ulta
L'Oréal Paris Makeup Infallible 24HR Fresh Wear Liquid Longwear Foundation
This product has taken TikTok by storm! Why? It’s a full-coverage foundation that’s lightweight. It gives you flawless, airbrushed-looking skin that lasts from morning until night. It even comes in 30+ shades, so everyone can wear it.
L'Oréal Paris Makeup Infallible 24HR Fresh Wear Liquid Longwear Foundation, $15, Ulta.com
Photo credit: Ulta
CeraVe Hydrating Facial Cleanser
One facewash that people can’t stop talking about on TikTok is CeraVe – and with its high-quality formula and low price point, we can see why it’s gone viral. It’s known for providing 24-hour hydration without leaving your skin feeling greasy, has hyaluronic acid and is gentle enough to be used on sensitive skin.
CeraVe Hydrating Facial Cleanser, $15, Amazon.com
Photo credit: Amazon
e.l.f. Cosmetics Poreless Putty Primer
Who doesn’t love dupes? This product is a dupe of Tatcha’s Silk Canvas Primer, which goes for $52! However, thousands of TikTokers swear this one gives the same poreless and smooth finish as well as keeps makeup in place all day for a fraction of its cost.
e.l.f. Cosmetics Poreless Putty Primer, $9, Ulta.com
Photo credit: Ulta
Morgan McMurrin is a fashion and beauty editor based in NYC where she lives with her husband and dog, Boo. She has over 10 years of experience writing for national publications like ELLE, Timeout New York, Parade, J-14 Magazine, and JustJared.com. She loves creating editorial eye candy for all ages that can inspire people to try new trends and feel beautiful.